You found us through a brand. Here's who we are.
Work with us starts through a brand's round.
Each round has a page on the brand's site. It explains what the round is for, what it pays and that Sparkplug runs it. Applications happen there. We don't take applications on this site or keep a waiting list for work.
How an audition works
- 01
The application happens on the brand's page.
It asks who you are and why you like the product. You can add where you post and something you've made. We never ask how many followers you have.
- 02
You get the brief and, if the round includes it, the product.
The brief tells you what to show and what your video needs to meet to be paid. Before you apply, the round's page tells you whether the product is sent and whether you keep it.
- 03
You film your audition video.
Use your own phone, in a place where you'd use the product. Say it in your own words.
- 04
A person watches it and writes back.
Someone on our team reviews every audition and sends you a note. An audition video that meets the brief is paid, whether or not you're asked to continue. If we reject your audition, we explain why.
How the work goes
You agree how much you can make
Before each month starts, we agree with you how much filming you can take on. That can change from month to month.
Say no to any brief
You can decline a brief without explaining why. It leaves no trace in your record.
Keep your other work
You keep your other clients and your own channels.
Facts, never a script
A brief gives you product facts, the claims you can make and real examples. You choose the words.
Paid for the work, whether the ad runs or not.
A paid audition
An audition video that meets the brief is paid, whether or not you're asked to continue.
Pay for each accepted video
You get the acceptance standard before you film. We pay for each video that meets it.
A share of the media spend
After the audition, when the brand spends money running your video as an ad, you get a share of that spend on top of your video payment. Audition videos earn no share of spend.
Paid by us
Your contract is with Sparkplug. We're your counterparty and pay you from our own funds. You never have to chase a brand for payment.
Amounts in writing
The brand's page tells you what the audition pays. Your agreement sets out your rates before any paid work starts.
Your face, your voice and your work.
What the audition fee pays for
The audition fee pays for the brand to use your audition video as an ad. It covers that use in full. Audition videos earn no share of spend.
Your agreement covers every other use
Every other use of your work is set out together in your agreement. You sign it before any paid work starts.
No AI copy of you
We never make an AI copy of your face or voice, and we never use them to train a model.
Always marked as an ad
Every video is disclosed as advertising.
If you withdraw
We list the ads still using your work. The brand pauses its ads, and we confirm to you that delivery has stopped.
What we never do.
Rank you
We don't rank you against other people, on this site or in our own tools.
Hold a no against you
Declining a brief leaves no trace.
Leave an audition unanswered
A person reviews every audition and writes you a note. If we reject it, we tell you why.
Leave you waiting on a brand to pay
We pay you from our own funds, on the dates in your agreement.
Questions
Who are the rounds for?
Adults who apply through a brand's round. The round's page explains who it's looking for.
Do I need followers?
No. We never ask how many followers you have, and your audience size plays no part in who we pick.
Does it cost anything?
No. You never pay us for an audition or for anything else.
How and when am I paid?
You invoice us each month as an independent business. We pay you from our own funds on the dates in your agreement. You handle your own taxes.
Do I post the videos on my own account?
No. The brand runs them as ads. A partnership ad shows your name, so the brand needs your permission before it runs. You give that permission from your own account.
How does the product reach me?
Before you apply, the round's page tells you whether the product is sent to you, who pays for shipping and whether you keep it.
What equipment do I need?
Your own phone and good light. The brief tells you what to film.
Can I work for other brands?
Yes. You keep your other clients. If a brand needs you to stay away from its direct competitors, your agreement names them and sets out the time involved. That time is paid.
Sparkplug
Still have a question?
Write to us at info@sparkplugads.com. Already working with us? Sign in to see your briefs.